Monday, July 6, 2009


For Immediate Release

July 6, 2009 – Pompano Beach, Fla. – Cash4Gold, America’s #1 gold buyer direct from the general public, is pleased to extend invitations to 2009 Wimbledon Singles Champions Serena Williams and Roger Federer to appear in the next Cash4Gold commercial. Cash4Gold today also invites the pair to mail in their newly-acquired trophies to the company for a full assessment and appraisal.

Cash4Gold, a fast-growing company that pioneered the mail-in refining industry, has a history of using celebrities in its advertisements. The company unveiled a highly acclaimed Super Bowl spot earlier this year featuring MC Hammer and the late Ed McMahon. Cash4Gold’s advertisements can currently be seen in print, on national television in the United States and heard across the satellite and terrestrial radio dials.

“Serena Williams and Roger Federer played absolutely inspired tennis over the past two weeks, and I congratulate them on their victories,” said Cash4Gold CEO Jeff Aronson. “Cash4Gold is pleased to invite these two tennis legends to appear in a Cash4Gold commercial, and we would be glad to provide them both with free appraisals of their hard-earned trophies. In fact, tennis champions and tennis fans everywhere are invited to contact us today so that we can help you turn your broken or unwanted gold into cash,” Aronson added.

As one of the most celebrated tennis tournaments in the world, Wimbledon’s trophies have significant sentimental, artistic and historic values which are likely greater than their melt value. Cash4Gold, which owns its own refinery, purchases gold, silver and platinum items based upon their melt value. Melt value refers to the amount of precious metal content that can be extracted and recycled by a refinery.

Certified appraisers at Cash4Gold examined with great interest the trophies held aloft at Centre Court by Williams and Federer. Given the lack of publicly available information about the precious metal content of the two trophies, Cash4Gold is offering the two champions the opportunity to have them assessed at Cash4Gold’s state-of-the-art processing facility using the most advanced assaying equipment in the precious metals industry.

About Cash4GoldCash4Gold is America’s #1 buyer of precious metals including gold, silver and platinum from the general public, and one of the largest refiners of precious metals in the United States. Through an efficient and proprietary process, the company has revolutionized its industry, and is a fully-integrated company with front-end customer service and marketing operations and a back-end refinery. Hundreds of thousands of satisfied customers have received millions of dollars from Cash4Gold since its inception. Cash4Gold has warned customers that unauthorized businesses are running cash for gold scams fraudulently using Cash4Gold’s name and logo in their marketing and storefronts/kiosks. Cash4Gold reminds customers that the company does not operate any stores, and that the only way to do business with the real Cash4Gold is through the website or the toll-free hotlines featured in the company’s official advertisements. To sell your gold, please visit or call 1-877-GOLD-590 for more information, and don’t forget to visit the Cash4Gold blog.# # #

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