Wednesday, September 30, 2009

Employee E-Mail to Cash4Gold CEO Jeff Aronson

Cash4Gold CEO Jeff Aronson received an incredible e-mail this week from one of his team members. The Cash4Gold employee recently returned from the U.K., where she participated in the training of on-the-ground staff members in Sheffield.

Below is a copy of the e-mail. The names of the author and her colleagues have been removed, but that is the only change made to the e-mail’s text.

From: M
Sent: Tue Sep 29 08:32:42 2009
Subject: Thank you guys so much!!!!!

I would like to take this opportunity to thank you guys for the experience of being part of the team responsible for setting up the Cash4Gold offices in the UK. I am grateful for the chance to prove myself and to show that I can exceed people’s expectations of what my role is. I have learned a lot from the weeks that I spent in the UK and believe that the experience will enhance my performance here in the USA. I have expanded my knowledge of the company and its inner workings and I will bring this improved knowledge to my current role in the USA.

It has been a pleasure to work outside of my usual role and I believe that I have done the best job possible in training staff members in the UK. I will look forward to the possibility of a return trip to see how the UK offices are progressing.

I would like to thank L and T for standing by my side through this wonderful journey. There couldn’t have been anyone better than those two.

I enjoyed learning new things like it’s not “mail” but “post,” I’ve tasted over 300 different types of “fish & chips.” I was also able to explore the city of London. I doubt I would have ever been able to experience any of England if I wasn’t working with the best company ever…. CASH4GOLD! I can go on, but I have to get back to work :).

Yours sincerely,


Friday, September 25, 2009

Cash4Gold Sponoring New MMA Fighters

Cash4Gold today announced that it is expanding its sponsorship of mixed martial arts fighters. In a press release, the company revealed the latest fighters it has added to its sponsorship roster and reiterated its support for the Xtreme Couture G.I. Foundation. Below is a copy of the full pres release.



Five-Time Champion Randy Couture and Active Duty Green Beret Tim Kennedy to Instruct Marines at Cash4Gold-Sponsored MMA Clinic Next Month

Pompano Beach, Fla. – September 25, 2009 – Cash4Gold (, the world’s #1 gold buyer from the general public, today announced that it is expanding its sponsorship of top-notch Mixed Martial Arts (MMA) fighters. The latest fighters to partner with Cash4Gold are Tim Kennedy, Duane Ludwig, Mike Nickels, Pete Spratt and Noah Thomas.

Cash4Gold already sponsors five-time MMA champion Randy “The Natural” Couture, female champion Cristiane “Cyborg” Santos and rising star Gray “The Bully” Maynard.

“At Cash4Gold we always strive to be the best in providing the mail-in refining service that we pioneered, and we look to sponsor MMA fighters with dedication and desire to be the best at what they do,” said Cash4Gold CEO Jeff Aronson. “We have high hopes for the latest additions to our sponsorship roster, and Cash4Gold is proud to support MMA-oriented charitable organizations such as the Xtreme Couture G.I. Foundation.”

Five-time MMA champion Randy Couture, Gray Maynard and Tim Kennedy will be joined by other fighters of Team Ranger Up as instructors at an MMA combatives clinic with the Marine Corps taking place October 26-28 at Marine Corps Base Camp Pendleton, Marine Corps Air Station Miramar and Marine Corps Air Station Yuma. The special Cash4Gold-sponsored event will benefit the Xtreme Couture G.I. Foundation, a nonprofit organization established by Army veteran Couture to honor and raise money for American soldiers wounded in action. During the training sessions Couture, Maynard and Ranger Up fighters will teach close combat and ground fighting techniques to Marines being deployed to Afghanistan and Iraq.

Cash4Gold is also sponsoring a promotion that will send one lucky fight fanatic to Las Vegas (including airfare and luxury hotel accommodations) for Xtreme Couture MMA Training Camp. During the three day training camp, Xtreme Couture will provide instruction focusing on Jiu-Jitsu, kickboxing, Muay Thai and wrestling as they apply to MMA, as well as a session focusing on mental skills and an autograph signing and photo session with MMA legend Randy “The Natural” Couture. To enter the contest, visit today.

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Thursday, September 24, 2009

Cash4Gold CEO Jeff Aronson Shares Insights with College Students

Cash4Gold CEO Jeff Aronson addressed dozens of business students during a speech on Wednesday night (Sept. 23) at Lynn University in Boca Raton, Florida. Aronson was appearing as part of the College of Business and Management’s bi-annual CEO Speaker Series, which features lectures from successful entrepreneurs and leading businessmen and businesswomen.

Aronson told the students the story of how he created Cash4Gold and shared his tips for how to succeed in business. Aronson addressed how Cash4Gold has revolutionized the buying and selling of gold through the creation of the mail-in refining industry. He also spoke about how the company has harnessed the power of the internet and direct response marketing to attract customers.

Prof. Eldon H. Bernstein, Ph.D., the organizer of the event, said, “I can’t think of anybody who would be a more inspiring and interesting person to talk to an entrepreneurship class than Jeff Aronson. His enthusiasm and interest in mentoring college students is great, and provides an exceptionally valuable experience for them.”

After delivering extemporaneous remarks for roughly half an hour, Aronson opened up the floor for a wide-ranging question and answer period for the students in attendance. Many of the questions pertained to Cash4Gold’s relationships with MC Hammer and the late Ed McMahon, both of whom were featured in Cash4Gold’s highly regarded 2009 Super Bowl commercial, which featured the two stars.

This was the second appearance for Aronson at Lynn, who handed out his business card to the students at the conclusion of the event and encouraged them to apply for internships at Cash4Gold.

“Jeff engages the students, inspires questions and creates great interest,” said Prof. Bernstein. “He does a great job.”

Monday, September 21, 2009

Cash4Gold Offers to Appraise Emmy Award Statuettes

Cash4Gold today invited winners from the Primetime Emmy Awards to mail in their trophies for a full appraisal using Cash4Gold's state-of-the-art assaying equipment. Below is a copy of the release.



Pompano Beach, Fla. – September 21, 2009 – Cash4Gold (, the world’s #1 gold buyer direct from the general public, has invited the winners from the Primetime Emmy® Awards to send in their trophies for appraisal. The highly-entertaining telecast aired Sunday night from the Nokia Theatre L.A. Live in Los Angeles.

Each of the coveted Primetime Emmy Awards trophies is created by hand, stands 14 inches tall and weighs 4.75 pounds. The statuette is composed of a steel base covered with four layers including 24-carat gold and silver, among other non-precious metals.

If a trophy was sent to Cash4Gold’s secure processing center, the company and its team of certified appraisers could utilize state-of-the-art assaying equipment to calculate the exact percentages of the various metals contained in the Emmy trophy and to determine the statuette’s melt value. Melt value refers to the amount of actual precious metals contained in an item that a refinery such as Cash4Gold can extract and recycle, and does not account for artistic, symbolic, or historic value.

“Each year we look forward to watching the Primetime Emmy Awards broadcast to see which talented entertainers take home TV’s greatest honor,” said Cash4Gold CEO Jeff Aronson. “We congratulate this year’s Emmy Award winners and invite them to send in their trophies for appraisal. As always, television fans and other Americans are welcome to send in their broken gold and silver jewelry as well.”

During recent months, Cash4Gold has offered appraisals for a number of trophies in the sports world including; the NHL’s Stanley Cup ($7,500), the NBA’s Larry O’Brien Trophy ($3,500) and the U.S. Open men’s singles tennis trophy ($1,563), among others.

Cash4Gold provides residents in the U.S., Canada and the U.K. with an easy way to monetize their unwanted or broken gold, silver or platinum items. The company is dedicated to providing a private, easy and 100% satisfaction guaranteed service to its customers looking to sell jewelry.

Thursday, September 17, 2009

Cash4Gold-Sponsored Gray “The Bully” Maynard Wins Electrifying Match During UFC Fight Night 19

Gray “The Bully” Maynard lived up to his nickname on Wednesday night as he controlled a tough match with lightweight division (155-pound) foe Roger “El Matador” Huerta. The highly-anticipated match lived up to the hype as the two fighters went toe-to-toe for three rounds in the Octagon.

Maynard displayed great skill and intensity, as well as top-notch striking in winning the co-main event before a lively crowd at the Cox Convention Center in Oklahoma City. This win extends his unbeaten streak to nine and puts the former All-American wrestler near the top of the lightweight division as a title contender.

Before Wednesday’s fight, Cash4Gold entered into a three-fight sponsorship with Maynard (announcement). In addition to the new deal with Maynard, the company’s MMA sponsorship roster also includes elite fighters Randy “The Natural” Couture and Cristiane “Cyborg” Santos.

Everyone at Cash4Gold congratulates Maynard on a big win and looks forward to his next appearance in the Octagon.

Tuesday, September 15, 2009

Juan Martin del Potro Wins U.S. Open, Hoists $1,563 Trophy

On Monday, Juan Martin del Potro of Argentina upset five-time defending U.S. Open champion Roger Federer in an entertaining five-set match. Playing in his first career Grand Slam final, Del Potro raised the U.S. Open trophy in triumph before a packed Arthur Ashe Stadium crowd in Flushing, New York.

The U.S. Open men’s singles championship trophy is made of sterling silver and weighs 7 pounds. Based on the weight and precious metals content of the trophy, certified appraisers at Cash4Gold have estimated the melt value of the trophy to be $1,563. Melt value refers only to the precious metals content of an item and does not account for decorative or historical value.

Interestingly, Argentina is one of the top silver mining countries in the world. With Del Potro’s U.S. Open title, seven pounds of silver will be returning to the South American country.

For more information on Cash4Gold, please visit

Monday, September 14, 2009

Hammer Time Tea Time

The citizens of the U.K. now have another reason to utilize the mail-in refining services of Cash4Gold—the chance to hang out with MC Hammer and a homegrown celebrity.

Cash4Gold today appealed for recommendations for a uniquely British personality who would be a great pairing with Hammer for a future Cash4Gold TV ad. Actually, it was MC Hammer who delivered the request via a short video that can be found on Cash4Gold’s UK website:

This is the first time that Cash4Gold has solicited this kind of input from the public.

One lucky winner will be selected at random from among those who suggest the celebrity that Cash4Gold ends up using. That person will join the incomparable MC Hammer and the UK celebrity for an English treat—afternoon tea.

In a press release announcing the contest, Cash4Gold CEO Jeff Aronson said: “The late, legendary Ed McMahon brought us his experience with Carnac the Magnificent in opening envelopes, while MC Hammer taught our staff how to dance. For our expansion into the UK, we are looking to learn a new set of skills by teaming up with a well-known celebrity who will bring a smile to the faces of the UK public.”

Stay tuned…

Friday, September 11, 2009

Cash4Gold on Fox Business News

Cash4Gold was mentioned this week on Fox Business News. During one segment the commentators were discussing the soaring price of gold of late. Gold recently hit a six month high, climbing to over $1,000 an ounce while silver hit a 13-month high.

Pontificating about why the price had gone so high, one gentleman suggested that "it may be all those MC Hammer Cash4Gold commercials sending it up."

Here at Cash4Gold we don't really think that our commercials have impacted the gold price at all. And to clarify an important point, the Cash4Gold TV ad with MC Hammer appeared only during the Super Bowl broadcast and has not been in regular rotation on the airwaves.

Tuesday, September 8, 2009

Big Day for Gold as Price Tops $1,000 an Ounce

The price of gold today hit a six-month high, with the PM London Fix set at $1,00.75 an ounce. Cash4Gold CEO Jeff Aronson has recently appeared on a variety of national news outlets talking about the price of gold and Cash4Gold's unique business model as a mail-in refiner.

In addition to purchasing gold, Cash4Gold also buys unwanted or broken silver and platinum items. Silver also rallied today to reach a 13-month high at $16.75 per ounce.

Cash4Gold is committed to providing a 100 percent customer satisfaction guarantee to every one of its clients. This means that every person who receives an offer from Cash4Gold after sending in his/her material gets 12 days in which to cash his/her check (96 percent of customers do), or to contact the company by e-mail or phone to ask for the free and insured return of all items.

Cash4Gold is currently open in the U.S., the U.K. and Canada, and is planning for further expansions overseas during the coming months.

Friday, September 4, 2009

Cash4Gold Provides Cash for the Golden State- World’s #1 Gold Buyer Donates to Red Cross to Help With California Wildfire Relief Efforts

Pompano Beach, Fla. – September 3, 2009 – Cash4Gold (, the world’s #1 gold buyer from the general public, today announced that it was donating $15,000 to the Red Cross to assist with relief efforts surrounding the wildfires currently raging in California.

“Some of our top executives recently moved from California and their families are still living there, so the difficult situation in the golden state really hits close to home,” said Cash4Gold CEO Jeff Aronson. “We are happy to help the Red Cross in its good work, our thoughts are with the Californians who have been impacted, and we tip our hats to the brave firefighters working to contain the blaze.”

Cash4Gold’s California connections include recently acquired executive David Knight, who joined the company as its Senior Vice President for International Marketing and Expansion. Knight came to Cash4Gold after working at eBay as Vice President of International Marketing and then Vice President of Internal Communication.

Knight has played a central effort in helping Cash4Gold expand into the U.K. and Canada in recent months, and will be a key architect of the company’s continued global expansion.

Another Cash4Gold executive, Chief Technology Officer Shawn Kernes, recently relocated to Florida from California. Kernes is a former eBay executive who earlier was Chief Technology Officer/ Vice President at StubHub. He is charged with overseeing the company’s development and implementation of technology strategies, engineering and technical operations.

Its support for the Red Cross is the latest in a line of Cash4Gold donations to various charities. In the past, the company has supported the international hunger relief organization Feed the Children and Stand Among Friends, which is a nonprofit dedicated to promoting opportunities for disabled individuals.

Thursday, September 3, 2009

Cash4Gold and MMA Legend Randy "The Natural" Couture

Cash4Gold yesterday congratulated mixed martial arts champion Randy "The Natural" Couture on his new six fight deal with the UFC and announced that it is prouder than ever to be sponsoring his Xtreme Couture GI Foundation.

Read the press release here:

Tuesday, September 1, 2009

Cash4Gold Responds to Latest Posting on Consumerist

Below is a statement that was issued today in response to the latest posting by the Consumerist website.

“On the advice of legal counsel, Cash4Gold was unable to offer specific comments to the Consumerist for this article. It would have been highly inappropriate given the pending litigation concerning Consumerist’s refusal to remove a false and defamatory posting about Cash4Gold from its website, even after the person who authored the comments requested that they be taken down.”